Mission Statement:
To provide a single online resource center for the Internet Marketer
The
concept of a true multi-resource center for the online marketer came to me
because of my early experiences on the Net . After initially wading
through seemingly endless links and a host of information, I thought that
there had to be a better, less time-consuming way to get what I wanted.
In
fact I suffered the information overload syndrome - I ended up with so
much information that I truly didn't know where to start! I realized then
and there that I wasn't organized, and that if I didn't get my priorities
right I was going to struggle to establish any kind of business!
A
brief summary of my own personal views and observations:
I
believe many home-based Internet entrepreneurs:
 |
are
new to the Web or are
are looking for ease of access to marketing tools, resources and online support |
|
don't
have time to
browse and research as thoroughly as they would like |
|
are
frustrated and confused by
the hype and seemingly limitless sources of information available |
|
want
to go directly to the least number of sites to
access specific information, marketing and design tools and
resources etc. |
|
spend
a lot of unnecessary time
trying to source relevant, useful tools and information |
|
are
committed to a heavy work-load in
developing and marketing their business and have limited time
for browsing and research |
|
quickly
become disillusioned
when
their time and efforts don't bring immediate results |
|
may
not be keeping abreast of
the rapid new developments and changes during the Internet
marketing evolution, i.e. changes in market influences,
marketing techniques, Web culture and technological changes. |
